AI Search Glossary

llms.txt

llms.txt is a proposed plain-text file at the root of a website that gives AI models a concise, curated description of the site — what it is, its key pages, and how to use its content.

Modeled loosely on robots.txt and sitemaps, llms.txt is a single Markdown-style file (at /llms.txt) that summarizes a site for large language models: the business, its most important pages, and context an engine should know. It is an emerging convention rather than a universal standard.

For a business that wants to be understood and cited correctly by AI, an llms.txt offers a clean, machine-readable summary in one place — reducing the chance an engine misdescribes you and increasing the odds it surfaces your key pages.

llms.txt: FAQ

Is llms.txt required?

No — it is an optional, emerging convention, not yet honored by every engine. But it is low-effort to add and gives AI models a clean, accurate summary of your site, so it is a sensible GEO best practice.

What should an llms.txt include?

A short description of your business, links to your most important pages (services, locations, contact), and any context that helps an engine describe and recommend you accurately.

Related terms

Keep learning

Find AI-visibility tracking for your city →

Put it into practice

See your med spa's AI visibility

Get a free audit showing where you appear across ChatGPT, Perplexity, Gemini, and Claude — and exactly what to fix. No credit card. Results in 5 minutes.

Get Your Free Audit